Eshtrel is a desktop AI workstation for founders. Describe what you want to start, and work through research, brand, product, finance, legal and launch with AI help, all sharing one company memory.
One app instead of a dozen tabs. Each department knows what the others decided.
Your Company Brain keeps decisions and documents, so Finance knows what Strategy chose.
Connect your own key from providers such as Claude, GPT, Gemini or DeepSeek, or use Eshtrel Cloud.
Documents, spreadsheets, decks and project code are created in a folder on your computer, with a built-in code editor.
Each one has its own specialist prompts and starter playbooks.
Research the market, customers and competitors.
Positioning, goals and a clear plan.
Name, voice, visual identity.
Product and website code, with a built-in editor.
Channels, content and launch plans.
Ad copy, creative and campaign plans.
Outreach, pipeline and scripts.
Budgets, pricing and a financial model.
Pitch deck, investor list and narrative.
A checklist from idea to first customers.
Draft terms, privacy and policy pages.
Roles, hiring plans and job posts.
Processes, tools and day-to-day systems.
Eshtrel is still being built and tested, and there is no public download yet. Email us and we will add you to the list, then write when the first version is ready.
Windows first. Details and pricing will be published before launch.